You are not a lottery ticket

The most contentious question in business is whether success comes from luck or skill.

Americans live in an indefinite, optimistic world. It’s a strange time to be in, because they have no idea what the future will be, but they are optimistic about it. The consequences of that are that long-term plans are dangerous. It’s better to make short-term plans and iterate slowly.

The optimistic mindset, is it good or bad? In the 1950s - 1960s, America lived in definite, optimistic times. There were big plans, and everyone worked towards them. Impossible became possible.

We should aim for doing our business in a definite, optimistic time. Make a concrete, long-term plan, and work towards it. Just like Apple did. Apple did not iterate their products slowly, releasing hundreds of versions, instead, Steve Jobs envisioned what the products of Apple should be, and he developed them with all the details.

Principles to follow