When people try to do things that they were not created for, they get frustrated and discouraged, and ultimately they fail. Gary is very good with video marketing, but that does not mean that you must do videos as well. If you don’t feel like it, don’t do it. Instead, find what suits you. Don’t fake it. Just be yourself.
Just be you.
Don’t try to do things that are not in your DNA, because you’re gonna fail. Instead, find out what works for you and focus on that.
Learn storytelling—it’s the most underrated skill in business.
People are open to suggestions. They want to be told what’s good and valuable.